Privacy Policy

1. Introduction

Mirta Group LLC operates Homie AI (“Homie AI,” “we,” “us,” or “our”). This Privacy Policy explains how we collect, use, and share information when you visit this website, book a call, complete onboarding, or become a client. By using our website or services, you agree to the practices described here.

2. Information We Collect

• Information you provide. Your name, business name, email, phone number, and similar details you submit through our booking, onboarding, or contact forms, and billing details you provide to our payment processor when you start a plan.
• Communications data. Records of calls, texts, and emails between us and you or the leads we work on your behalf — including recordings and transcripts of AI-handled calls used to work, warm, and document leads.
• Automatically collected data. Usage, device, browser, and approximate-location/IP information, and identifiers set by cookies and similar technologies when you interact with our website (see Section 4).

3. How We Use Your Information

• To provide and operate our services — generating, working, and delivering leads.
• To communicate with you about your account, calls, appointments, and support.
• To process payments and manage billing.
• To measure, improve, and secure our website, advertising, and services.
• To comply with legal obligations and enforce our terms.

4. Cookies, Analytics & Advertising

We use cookies and similar technologies to run our website and understand how it is used. This includes analytics tools such as Google Analytics and Google Tag Manager, and the Meta (Facebook) pixel, which may set identifiers such as _fbp and _fbc in your browser.

To measure and improve our advertising, we may share hashed identifiers and event data with advertising partners such as Meta (including through Meta's Conversions API) and Google. You can limit this through your browser cookie settings and your ad-preference controls with Meta and Google.

5. How We Share Information

We do not sell your personal information. We share it only as needed to operate our business, with service providers who process it on our behalf, including:

• GoHighLevel — CRM, forms, scheduling, and messaging.
• Stripe — payment processing.
• Twilio — telephony and SMS.
• Google and Meta — analytics and advertising.

We may also disclose information when required by law, to protect our rights, or in connection with a business transfer.

6. SMS / Text Messaging Consent

Text-messaging originator opt-in data and consent are not shared with any third parties. When you provide your phone number, you consent to receive calls and text messages related to your request; message and data rates may apply, and you can opt out of texts at any time by replying STOP.

7. Data Security

We use reasonable administrative and technical measures to protect your information. No method of transmission or storage is perfectly secure, however, and we cannot guarantee absolute security.

8. Data Retention

We retain information for as long as your account is active or as needed to provide our services, and thereafter as required to meet legal, accounting, or reporting obligations. You may request deletion of your personal information, subject to those obligations.

9. Your Rights & Choices

You may request to access, update, or delete your personal information, and you may opt out of marketing communications and ad tracking as described above. To make a request, contact us using the details below.

10. Changes to This Policy

We may update this Privacy Policy from time to time. We will post the updated version here with a revised date. Please review it periodically.

11. Contact Us

Questions about this Privacy Policy? Contact us at hello@mirtagroup.com.